Why First Impressions Matter
By Jodi Otto
WALL-E is a Pixar film about a lonely little robot who is left behind to clean up Earth after humans have abandoned the planet. WALL-E is a collector and in order to make his world believable, we get a glimpse inside his home. In one scene, Pixar’s animators populated WALL-E’s home with 827 poker chips, 66 license plates, 290 fake eyeballs, 798 Christmas lights, two cords of 48 chili lights, four bug zappers, five paper lanterns, and ten tiki lights. No viewer could possibly see all of these items. So why did Pixar include them? Andrew Stanton, the director of the Pixar film WALL-E, shares that they are “the little whispers that speak to an audience.”
As the First Impressions Director at National Community Church in Washington DC, most of my work is to create spaces for our guests to encounter Jesus and engage with one another. Our teams work to pull all the pieces together to create “thin places”, space where earth and heaven collide. And no detail is too big or small because it all helps to communicate to our guests who we are and what we value.